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Global Head of Marketing General Medicines

Város:  Budapest
Szakterület:  Marketing, PR, Kommunikáció
Tapasztalati szint:  5+ év

 Join the professional team of the 120-year-old Gedeon Richter Plc., a leading pharmaceutical company in Hungary and the region!

Our founder, Gedeon Richter's dream of a successful international pharmaceutical company still lives today. And we take it to the next level every day by discovering new active pharmaceutical ingredients and introducing new medicines that improve the quality of life for many people around the world.

Gedeon Richter is looking for a committed and experienced professional for the position


Global Head of Marketing General Medicines


Join us

  • Create, coordinate, ensure and control the implementation of marketing strategy created and developed by the Company
  • Ensure global communication and co-operation of entrusted product portfolio
  • Audit and support the activities of Global and local General Medicines marketing/product managers
  • Perform direct reporting requirements to Business Unit Head

Your tasks

Major job functions in his capacity as a senior leader of the Company:

Planning duties:

  • Strategic planning – define the marketing and sales strategy of entrusted portfolio establish a place for it within the life-cycle plan.  
  • Marketing planning - coordination of the preparation of Global marketing plans
  • External analyses – control/arrange/facilitate the preparation of International strategic market analyses and make use of such analyses in order to promote and improve strategic decisions about the entrusted products.  
  • Identify new market and business opportunities.
  • Define marketing strategies.
  • Internal analyses – apply strategic product analyses to reach strategic decisions in terms of strategic projects. 
  • Coordinate the initiation of Market research
  • Global Marketing budget control
  • Estimate sales volume relevant to the market (per country and pro). 
  • Propose the requirements for planned objectives in terms of the network of medical sales representatives
  • Review the arrangement of the network of medical sales representatives & suggest relevant structure changes.


Your experiences

Work relationship and co-ordination

  • Manage external and internal relations – effectively develop and utilize relations as far as external interested parties are concerned in order to have a positive influence on new product launches and so as to efficiently implement plans with the internal departments and the operations of the Company.
  • Co-ordinate PR activities in the pharmaceutical and medical area.
  • Co-ordinate promotional and advertisement activity between the product managers on international level.

Other expectations

Management and control functions

  • Coordinate draft marketing plan revision (budget figures, action plans, actions, positioning) and review implementation of the approved plan.
  • Coordinate quarterly and annual reports revision focusing on the marketing and sales activity. 
  • Compile special and ad hoc reports requested by Global Head of General Medicines
  • Keep monitoring forecasts of actual sales and marketing budget utilization
  • Plan, coordinate and review implementation of conferences and company events relevant to the marketing activity (duties, marketing and advertisement materials, installations, sponsorship). 
  • Control implementation of marketing strategy.
  • Resolve complex issues relevant to product promotions.
  • Measurement and evaluation - testing, monitoring, evaluation of marketing tactics
  • Supervise new product launches on Global level.
  • Keep up with the competition at all levels. 
  • Monitor and analyze performance of the marketing and sales teams. 
  • Assess the capability level of Global Marketing/Product managers and determine appropriate actions.
  • Define requirements; provide support and improvement in terms of the training of PM's.


Our offer

  • Extensive benefits package (cafeteria, stock program, private life insurance)
  • Training and development opportunities
  • Medical services (Medicover) 
  • Various sport and health opportunities (gym, swimming pool, AYCM)
  • Challenging, responsible professional work
  • Long-term employment in an innovative and secure company

The Richter community is looking forward to your application!

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